PUB Singapore
Kinship – Hari Raya 2019

Water is a precious resource that plays a central role in many cultures. For the Malay community, water is synonymous with family ties as described in the Malay proverb ‘Air dicincang tidak akan putus’ (translated as ‘water doesn’t break apart when you chop it’).

Inspired by the proverb, PUB has produced our first festive short film, in celebration of Hari Raya.

Kinship is as preci ...

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Water is a precious resource that plays a central role in many cultures. For the Malay community, water is synonymous with family ties as described in the Malay proverb ‘Air dicincang tidak akan putus’ (translated as ‘water doesn’t break apart when you chop it’).

Inspired by the proverb, PUB has produced our first festive short film, in celebration of Hari Raya.

Kinship is as preci ...

Brand: PUB Singapore
Brand: PUB Singapore